equinox

Project: Branding and Packaging

Equinox are a start up business that makes handcrafted soy candles in rural Sussex. Soy candles made from soybeans are environmentally friendly, and burn cleaner and 50% longer than regular candles.

Equinox Branding and Packaging  

Equinox came to us at the very start of their business looking for branding that would capture the meaning behind the business and the name, and appeal to their target market. We designed their logo, packaging, business cards, and managed the packaging creation and print. The design inspiration is based around the astronomical event, equinox, in which the plane of the Earth’s equator passes through the center of the Sun which occurs twice each year. The result is a strong, unique design that enables the product to stand out from the competition.

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Amazing results! From our first meeting Sharon hit the nail on the head with what we were looking for, we were so impressed we didn't have any quotations from other companies. Sharon designed our logo, labels, business cards and our packaging. (she is also starting to design our website!) I am so thrilled with all that she has designed. She has captured the meaning behind the logo and appealed to our target market. Sharon is also a great problem solver; her suggestions for the packaging have worked out very well and saved us a lot of money. Sharon has gone above and beyond our expectations, she is also very friendly and easy to talk to, I often call her up with little updates about our business and have a little catch up. We have been working with Sharon for 11 months now and I wouldn't have anyone else!

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